Next Roundtable · Thu 14 May · "Managing Candidate Overload"
Solutions · Inspire

Your brand is invisible in the schools where it matters most.

60% of UK secondary schools never see a careers session from a recognisable employer in a typical year. The talent in those schools forms its picture of “jobs I might do” without you in it. Five years later, you wonder why your candidate pool looks so familiar. Schools Engagement fixes that — and does it where it counts.

The cost of not being there

Your D&I numbers start in year 9.

Most early-careers attraction effort lands at age 18–19 — UCAS, university milkrounds, the careers fair circuit. That’s the moment you’re trying to influence a decision the candidate already made when they chose GCSE options.

If you weren’t a visible brand at year 9, you’re competing for the candidates who were already going to your sector. The pool you draw from looks like the pool you drew from last year, and the year before, and the year before that.

Partner schools
800+
UK secondaries and FE colleges in the active TTP partner network.
Opportunity-area schools
220+
DfE-designated opportunity-area or low-progression-postcode schools.
University partners
38
Including 16 Russell Group, with active outreach partnerships and progression tracking.
Education charities
12
Joint programmes with Causeway, RAEng, Founders4Schools and others.
If you don't fix this

You’re hiring from a slice of the country — and paying premium for the privilege.

The cost of a narrow-pool strategy is hidden but high. Cost-per-acquisition rises year on year because everyone else in your sector is bidding for the same identifiable talent pool. D&I numbers don’t move because the schools that produce diverse candidates aren’t in your engagement footprint. And the reputation cost — being the employer young people don’t encounter in school — compounds in ways your brand-tracker survey rarely catches.

Most school careers programmes are ten years behind the labour market. We don’t run those.

Schools Engagement is run by Tom Reeves and a team that came from in-house outreach roles in UK Russell Group universities. The 800-school partner network is filtered — we don’t accept every school that asks, and we don’t deploy generic content. Programmes are designed against your competency frameworks and your sector’s real working life. The output is a measurable engagement-to-application progression metric, tracked over three years per cohort.

What students experience

Classroom engagement that feels practical, not promotional.

The strongest schools programmes look like learning, discussion and applied problem solving. Employer brand earns attention when students can see the work, try the thinking and connect it to real routes after school.

Students engaged in learning in a modern classroom
Employer-led learning

Sessions built around the work students can actually picture themselves doing.

Students working together during a classroom study session
Small-group work

Structured tasks create participation beyond the confident few.

Students collaborating on a robotics learning activity
STEM in context

Hands-on activity turns sectors into something visible and testable.

Collaborative discussion in a modern classroom
Guided discussion

Students connect skills, routes and employers through conversation.

How we deliver this

Six things that make schools engagement actually work.

Most employer schools-engagement is a one-off careers talk and a handout. It is theatre. The list below is what’s in every TTP programme — structural commitments, not optional extras.
01 · Targeting

Opportunity-area focus

60% of partner schools sit in DfE opportunity areas or low-progression postcodes. That’s where the diversity-of-pipeline impact is highest and where employer brands are usually least visible.

02 · Content

Sector-specific content libraries

Pre-built content libraries for engineering, finance, tech, professional services, retail, public sector and utilities. Co-designed with sector practitioners; refreshed quarterly. Not a single “careers in business” module reused everywhere.

03 · IWX

Immersive Work Experience integration

Schools Engagement is the distribution layer for Immersive Work Experience. The two solutions are designed to work as one programme.

04 · Network

800+ active partner schools

Curated partner network across England, Scotland and Wales. Active relationships with senior leadership and careers leads — not a database we email blasted once.

05 · Measure

Three-year progression tracking

Every cohort is tracked through to apprenticeship, university or direct-employment progression. The engagement-to-application metric is reported back per cohort, per partner school, per employer brand.

06 · Charity

Charity & uni partnerships

Joint programmes with Causeway Education, the Royal Academy of Engineering, Founders4Schools and 9 others. Where appropriate, programmes are subsidised by the social-enterprise reinvestment surplus.

What this connects to

Schools Engagement only works as a connected programme.

On its own, Schools Engagement reaches young people, builds brand, and contributes to social mobility outcomes — all genuinely valuable. But its commercial leverage comes from feeding the rest of the early-careers pipeline.

The behavioural signals captured during IWX (which is distributed via the Schools Engagement network) feed downstream Assessment Platform scoring at point of application. That’s why the schools work pays for itself in hire quality five years later, not just in brand metrics.

Sister solution
Immersive Work Experience
The content engine that runs through the Schools Engagement network.
Distribution platform
TalentXP
The platform that hosts IWX content delivered via Schools Engagement.
Downstream
Apprenticeship Recruitment
Where Schools-engaged candidates progress at age 16+ for L2/L3 routes.
Programme lead
Tom Reeves
Director of Schools & Early Engagement, ex-Russell Group outreach lead.

Schools programmes running for

RAEng DHL Channel 4 Schneider Electric Microsoft PwC John Lewis National Grid
Talk to the schools team

Got a D&I number that won’t move?

Most clients start with a 60-minute audit call: we walk through where your current attraction footprint is, where it isn’t, and which of our partner schools would extend it most usefully. No commitment; you walk away with a region-by-region map you can share with your team.

Get in touch Read schools research